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Life

Review: Supersense by Bruce M. Hood

By Michael Brooks

25 March 2009

91av. Science news and long reads from expert journalists, covering developments in science, technology, health and the environment on the website and the magazine.

Would Richard Dawkins wear a killer’s cardigan?

(Image: HarperOne)

WOULD sport a killer’s cardigan? Strange as the question might seem, the answer could tell us a lot about how our brains harbour superstitions, unbeknown even to ourselves.

When people are invited to hold a pen that was “once owned by Albert Einstein”, they jump at the chance. Given an opportunity to wear a cardigan that “belonged to the serial killer Fred West”, there are no takers. So, WWRD: what would Richard do?

This dilemma lies at the heart of Bruce Hood’s fascinating, timely and important book. ,…

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