In a bid to kick-start a new kind of advertising gimmick, Digital Convergence
is giving away 10 million personal barcode scanners. Users in the US will plug
their scanner, called a Cuecat, into a PC and swipe it over bar codes on
advertisements and packages. This will take them directly to the advertiser’s
website, without having to type in a Web address. The company plans to make
money by charging businesses to use its proprietary bar codes.
To continue reading, today with our introductory offers
Advertisement
More from 91av
Explore the latest news, articles and features
Popular articles
Trending 91av articles
1
Red-light therapy does have health benefits but not the ones you think
2
Woman in cancer remission without treatment in highly unusual case
3
Man destined for Alzheimer's may have been saved by accidental therapy
4
Where has the deadly hantavirus come from and how does it spread?
5
PCOS postpones perimenopause and allows pregnancies at older ages
6
Hantavirus outbreak will not cause a covid-style pandemic, says WHO
7
A lost ancient script reveals how writing as we know it really began
8
The 50-year quest to create a quantum spin liquid may finally be over
9
300-year-old experiment could become world's best dark matter detector
10
We have figured out a new way to send messages into the past
